After over 20 years working in the TV and advertising industry living in London, my husband and I moved to South West France to follow our dream of opening a luxury guest house.
After 12 months of renovation works, we had three successful years running an award-winning boutique B&B. Family reasons brought us back to the UK, and, realising my true passion lay in creating beautiful spaces, I studied a diploma at the Interior Design Institute whilst renovating our new home in the Vale of Belvoir, Nottinghamshire.
In 2020, I founded Purefoy Interiors, a high-end interior design studio with a view to creating beautiful and elegant interiors. During this time I have built a strong relationship not only with my clients, but also property developers, home staging specialists and architects. As such my business has grown rapidly and is now one of the leading interior design studios in the East Midlands.
Please Click here to understand my simple step by step interior design journey - I always strive for my clients to feel reassured while also aiming to simplify any fears of the unknown.
I pride myself on understanding each client's brief with careful consideration to budget, quality, and functionality. I currently service clients in the East Midlands, which includes Nottingham, Derby, Lincoln, Leicester, and Rutland.
Ready to create a home that feels effortlessly beautiful and works for everyday living?
Book a design consultation and let’s bring your vision to life. Click here to get in touch.
Increase Your Property’s Value
A professionally designed home doesn’t just look better, it often increases resale value. Thoughtful layouts, timeless finishes, and cohesive styling help your property stand out in the market and appeal to future buyers.
Expert Design Guidance
Working with a professional interior designer means you benefit from years of experience in creating spaces that are both beautiful and practical. From space planning to lighting and materials, every detail is considered to work together seamlessly.
Smart Budget Management
A good designer helps you make smarter financial decisions. You avoid expensive mistakes, access trusted suppliers and trade-only resources, and invest in choices that deliver long-term value rather than short-term trends.
Creative Solutions Designed Around You
Interior designers bring fresh ideas you may not have considered. Whether you want a calm family home, a modern renovation, or a luxury interior, we create tailored solutions that reflect your lifestyle and personality.
Save Time and Reduce Stress
Renovations and interior projects involve countless decisions. A professional designer manages the process, coordinates suppliers and contractors, and keeps everything moving so you can enjoy the transformation without the overwhelm.
Confidence in Every Decision
From layout planning to colour palettes, expert guidance helps you move forward quickly and avoid costly second guessing. You get clear direction and a cohesive result.
Access to Exclusive Resources
Interior designers have access to trusted contractors, unique materials, and high-quality furnishings that are often unavailable to the general public, giving your home a more distinctive finish.

Consultation
Please get in touch for our no obligation design consultation.
Design Phase
We work with you to help realise the potential of your property within agreed budgetary requirements and timeframes.

Project Management & Installation
We follow the process from start to finish with the assurance that the job is only complete when you are 100% satisfied.
